Guinness will once again unite the Caribbean Community with music and culture, in honour of the life and work of Sir Arthur Guinness, the founder of the rich, dark brew which bears his name. On September 22, Arthur Guinness Day (AGD) will be celebrated in more than 13 countries across the region as musical champions Assassin, I-Octance, and Kes deliver performances to millions of Guinness adorers simultaneously.
The concert will offer regional fans superb entertainment via live stream at the Official Guinness Caribbean Facebook page. Rising legend I-Octane is very excited about his performance touching many people simultaneously. “This is a great thing to see a corporate business investing in music. Guinness has been supporting music for a long time in terms of charity and reggae music. So I am very honoured to be a part of Arthur’s Day,” he said.
The regional Celebration is part of the global events being held in tribute to the founding father of Guinness®. Last year’s celebration at Jamaica’s National Stadium was well received and sparked requests region-wide for the flagship event to be accessible to all Guinness lovers. In addition to the live stream, the concert will be aired on local television stations in most Caribbean countries.
Gareth Geddes, Guinness® Regional Brand Manager, sees this as a great opportunity for Guinness® loyalists region-wide to unite in music and celebrate the legacy of a visionary and brilliant mind. “Last year we brought Guinness® adorers from the region to Jamaica to celebrate Arthur’s Day™. We heard the markets call for more accessibility to the celebrations and so this year, in addition to the online stream and airing of the concert in local markets mixed with local activities, Guyana will be hosting its own concert on Friday, September 23 featuring Mr. Vegas,” he said.
The Arthur’s Day™ Live TV simulcast will be aired on Synergy TV in Trinidad & Tobago, ZIZTV in St Kitts, ZNS TV in Bahamas, Choice TV in Lucia, CVM TV in Jamaica and Caribbean TV in Antigua and IK TV in St. Vincent; as well as multiple TV stations in Guyana.
Check your local TV listings for viewing times or log onto http://www.facebook.com/
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