Monday 25 July 2011

Guinness Draught, the perfect serve



When it comes to a glass of Guinness Draught from the tap, the pour is as sublime as the velvety smooth liquid. As the Guinness enters the glass, swirling clouds tumble as the liquid begins to settle and the creamy head begins to form. Guinness adorers refer to this as the 'perfect serve'. It's somewhat of an initiation to the bold, bittersweet reward that awaits.

Guinness Foreign Extra Stout has long been the drink of choice for Jamaicans, but with the introduction of Guinness Draught, consumers now have a new way to sip greatness.

From the first velvet sip to the last, lingering drop, and every deep, dark satisfying mouthful in between, there's no mistaking Guinness Draught. Pure beauty. Pure Guinness.

Red Stripe, the local distributors of Guinness, recently introduced Guinness Draught in cans. With the aid of a plastic-moulded widget, the device sits atop the liquid inside every sealed can. When the can is opened, the pressure in the can drops. A small amount of beer and nitrogen, trapped in the widget, is forced out through the beer. The surge is born and the famous creamy head that you find in a glass of Guinness Draught served in a pub is created.

Just like a pub-poured pint

The widget gives Guinness Draught in the cans the taste and texture of a pub-poured pint, no matter the place or occasion. According to Guinness Brand Manager Gary Dixon, "It's almost like you're in a pub in Dublin, Ireland when you're being served Guinness Draught. The liquid flowing into the glass, or sitting in the can topped by that creamy head, is a thing of beauty."

Locally, Guinness Draught is available on tap at Usain Bolt's Tracks and Records in Kingston and Twisted Kilt in Montego Bay. The same great velvety taste is available in cans at Jo Jo's, Scotchies, Susie's Bakery, The Jamaica Pegasus hotel, Margaritaville, Twisted Kilt, Blue Beat, Bob Sled Café, Irish Rover, Studio 38, Constant Spring Golf Club and Club Privilege.

Source: http://jamaica-gleaner.com/gleaner/20110721/cook/cook5.html

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